I don't see much harm in "copilot" becoming a generic term like "assistant", but I feel the article doesn't even really do a good job at showing this is actually happening. Of the 6 examples given, 5 are Microsoft's LLM integrations under the same branding, and 1 is some AWS command-line tool from 2019 with nothing to do with AI - just a random naming collisions as you'd get for many common nouns.