I remember years ago working on the Wii, and there was a restriction on how often you could read the flash to avoid premature wearing. Not sure if that was just the specific type of storage, as googling suggests that NAND is subject to this and NOR isn't. I think pretty much all USB drives now use NOR flash, so maybe this isn't actually an issue any more.
DRAM works that way but flash doesn't. Read disturb is a different issue.
pretty much all USB drives now use NOR flash
Nope, NOR flash is much more expensive than NAND so NOR is only used for firmware and everything else is NAND.
All I can say for sure is that you should not trust any flash for long term storage, thumb drive or otherwise. In serious enough, high usage, high heat enviornments where everything working without problems or delay is part of what they are paying us to be responsible for, it is standard practice to clone fresh images to nvmes every time, with multiple spares that can be swapped out in minutes when they inevitably fail anyways.
Flash media relies on recharging, which may or many not happen often enough.
I'll probably get a spinner and a flash drive and hope one of them survives the years.