Not commenting on whether this is good or ethical (or even totally legal), but this is what is happening behind the scenes.
1. A user signs up to BrowserStack
2. BrowserStack (automatically) upload the submitted user’s information to Apollo
3. Apollo “enrich” the user’s details using information they already have about the person, e.g: company revenue, LinkedIn profile
4. Sales reps at BrowserStack use the enriched information to identify leads, bucket for marketing etc.
Apollo’s customer data sharing adds any information BrowserStack send to Apollo to the person’s profile with Apollo, accessible to all Apollo customers.
For example, any other Apollo customer can search something like “email addresses for decision makers at Example, Inc.” and get back a list including your email address (if you told BrowserStack you are a decision maker at Example, Inc.)
Every single marketing team is doing all of this, the only reason it was obvious in this case is that the OP used a unique email address for BrowserStack. If you sign up for any business product online, you surely have a profile in Apollo filled with details about you gathered from around the web (and details you submitted).
edit: https://www.apollo.io/privacy-policy/remove opt out link but Apollo are just one of many companies offering this service
In that time I have had 'leaks' twice: my State's Fish and Wildlife licensing organ, and GitHub. In both cases I assume it's more that the email ends up being public, not because of something like Apollo.
I guess it's possible that spam is getting filtered before it ever hits my inbox.
Edit: I was responding to the idea of it leading to spam, not that Apollo wasn't collecting information on me. Yes, I'm on LinkedIn. Thanks though.
5. BrowserStack gets hit by a massive GDPR fine.
7. People just remember 'BrowserStack got hit by a massive fine'
8. Everyone carries on with business as usual
The landing page for Apollo.io says it's a "AI sales platform". In other words, a CRM. My guess is that someone on the sales team uploaded the entire customer list for sales purposes, not realizing the privacy implications.
If only.
That's not mutually exclusive with "someone on the sales team uploaded the entire customer list for sales purposes, not realizing the privacy implications".
>more frequently than databreaches.
You're fighting against both hanlon's razor and occam's razor here. The OP states the leak came from Apollo, and as other commenters have noted, Apollo specifically has a "Contributor Network" that shares email lists with other companies, and isn't well documented. It's not hard to imagine how this was done unintentionally. On the other hand there's no evidence to suggest this was done intentionally, other generic cynicism of "businesses do things in the business's interest" or whatever.
What is more likely? Everyone at an organization's IT, sales and data protection department is incapable of doing their job, or someone doesn't give a damn, calculating, that preventing such things from happening costs too much?
> A third-party service used by BrowserStack siphons off information to send to others.
> An employee or contractor at BrowserStack is exfiltrating user data and transferring it elsewhere.
Or the simpler answer, their db/email list has been compromised.
> Or the simpler answer, their db/email list has been compromised.
I find the first option far simpler.
It’s not. I give a unique email address to every service I register with, which means I can see who is leaking my email address. Very few of them leak my email address at all, and those that do tend to do so involuntarily through data breaches.
The other main factors in spam are the sleazeballs at Apollo, ZoomInfo, et al., services that use my email address internally for more than I consented (if I use my email address to register for a service, this does not permit that service to add me to their product mailing list), and the spammers who guess email addresses based on LinkedIn info (e.g. name + company domain).
The number of services who appear to take an email address I have given them and sell it appear to be extremely rare.
Are there actually companies that will pay you $$$ for a list of emails?
I think a lot of services will "de-alias" the email addresses from these tricks to prevent alts, account spam, and to still target the "real" account holder email. So the old tricks like "<name>+<website>@<host.com>" is not considered a unique email from "<name>@<host.com>". Unless your site-specific emails are completely new inbox aliases, then I don't think this is as effective as people think it is anymore.
Sometimes customer support staff bring up "oh, do you work at <company> too"? I just tell them that I created an email address just for their company, in case they spam me.
I will also not hold my breath waiting for the legally required breach notification they are supposed to send.
Aside from issues such as the business entity (sometimes silently) prohibiting their name in my email address, I have sometimes encountered cases where part of the email validation process checks to see if the email server is a catchall, and rejects the email address if it is. It takes a little extra effort on my part to make a new alias, but sometimes it's required.
Lots of organizations (such as PoS system providers) will associate an email I provided with credit card number, and when I use the card at a completely different place, they'll automatically populate my email with the (totally unrelated) one that they have. Same goes for telephone numbers.
I've had many incidents similar to the author. More often than not, it's a rouge employee or a compromised computer, but sometimes it is as nefarious as the author's story.
As well as simply attributing leaks, it’s most valuable as a phishing filter. Why would my bank ever email an address I only used to trial dog food delivery?
Many years ago, before I started using iCloud Mail, I was running my own email server and had it set up to forward everything sent to any address on my domain to my inbox. The advantage was that I could invent random aliases any time I wanted and didn’t even need to do anything on the server for those emails to get delivered to my main inbox. The very big drawback as I soon experienced was that spammers would email a lot of different email addresses on my domain that never existed but because I was going catch-all, would also get delivered to my main inbox. They’d be all kinds of email addresses like joe@ or sales@ or what have you. So apparently they were guessing common addresses and because I was accepting everything I’d also get tons of spam.
No I'm not trying to hack you.
Which in hindsight is also what a hacker would say. I can't win...
They know their way around IT security! /s
It's always an unpleasant surprise when some company terminates a years-old, active and valid account because of a stupid policy change on their part.
Even if it's a "new" alias, I often see people[1] using simple schemes to derive the address, eg. facebook@mydomain.example. With cheap LLMs it's not hard to automatically guess what the underlying pattern is.
edit:
[1] ie. in this very thread
I wonder if both of these companies were compromised by a shared vulnerability in headless Chrome? Or else just a coincidence that 2 headless browser companies got hacked at the same time?
I run a headless browser fingerprinting project and have found that URLs that I only fetched via BrightData have subsequently had fetches by Anthropic's Claudebot.
I think most likely an attacker who has the customer data is using Claude to analyse it.
> Consent must be "freely given, specific, informed, and unambiguous."
and
> Apollo notifies them when their data is added to Apollo's database of business contact information and provides them with instructions on how to opt out.
https://knowledge.apollo.io/hc/en-us/articles/4409141087757-...
Now, their claim appears to be that they're processing business contact data under the legal basis of "Legitimate Interests". But as much as I am a big fan of not doing things that require a legal basis of "Consent", I'm unconvinced that they ensure their customers are sticking as tightly to their basis as they ought to be if they wish to claim it.
In other words: yes, if you have a CRM in then you might derive legitimate interests in sharing with Apollo. But you need to make sure you actually have the right legal basis for putting customer details into your CRM, and your support database almost certainly does not hold appropriate data!
So ultimately I think this is on both Browserstack (for connecting and sharing data other than in accordance with a legal basis) and Apollo (for making it too easy for their customers to send them data without a sound legal basis and then for sharing that data without suitably validating they had the legal basis to).
Apollo's privacy centre makes all the right claims about how they comply with GDPR, but the OP's story demonstrates that they're not as scrupulous in their verification as they claim to be. And strictly, both should be reporting the breach and taking steps to ensure it doesn't recur.
I don’t know how to stop it
Selling email lists is business. Not selling email lists is, in some cases, much smarter, much more hard-nosed business, and is exactly what you would expect from Amazon.
When your only product is email addresses, you will sell them to anybody trying to sell other shit.
When you sell all the possible kinds of shit in the world, why on earth would you enable your competitors by giving them any form of access to your customer list?
Caught quite a few leakers that way, by using specific addresses for specific sites or categories of sites
(Last time I tried, Gmail's aliases were useless; they included your real address in the alias!)
I'd like to see that concept replicated to other email services. I don't particularly like all the other opinionated choices of Hey.com (especially the fact that you can't use IMAP).