Apple cares greatly about their brand yet this has hurt their brand like nothing else in the past decade

There's a 0% chance it will work. Most websites I've seen have one or all of:

* Force you to use email or SMS as a "second factor" to unlock changing password even if you know the old password

* A stupid idea of password complexity usually requiring one of a finite set of 5-8 "special characters" which is often only revealed after you've chosen a password that doesn't have them. Or in some cases even banning characters other than the ones they check for. There's a standard for this where you put a regex on the password field, which a good password manager will always use, but the kind of idiots who think limiting the entropy of passwords to increase security is the correct way to do things almost NEVER implement this.

* A maximum password length, even as short as 16 characters in many cases

* CAPTCHA etc.

Any effort spent on this would be better spent elsewhere, including even educating other companies on how passkeys should be used.

I don't really believe in Apple being that quality team.

Meta also realized this and attempted multiple times to build their own hardware but they've given up each time. They started as early as a partnering with HTC in 2011 to make a Facebook phone.

Quite frankly, I'm kind of excited to see what OpenAI can build. I think an AI-first phone could challenge iOS and Android. It's a new paradigm and if OpenAI gets it right, it'll be very hard for Apple and Google to pivot.

I personally think chat + code is the future of apps. For example, I find myself wanting to do many things inside ChatGPT instead of traditional app because I can tell it to do things that are simply impossible on a static app UI. For example, I have some data I want to send to an app but before I do, I want ChatGPT to clean the data in some way first. And then after the data is uploaded, I want ChatGPT to pull some data off the API and make charts that I want to see.

I imagine a world where very intelligent models run at 10k tokens/s, app building is extremely standardized, and it simply builds any app you want inside the OS. IE, if you want a dashboard of your health data, you ask it to build it almost instantly exactly how you want it. I'm already doing something similar today but it's slow and not easy to do for non-engineers.

"Try describing something different for the shortcut."

I guess I shouldn't be surprised that it still doesn't work.

It seems like revisionist history to say that; lots of people were sold on iPhones years ago because of Siri. They have one of the few business cases for voice assistants, which are notoriously difficult to actually monetize, that actually makes any sense, since "selling iPhones" is meaningful and "selling a subscription" would be nice on top of that.

I think it just feels uncreative? Siri as a brand has some value, but if you want it to feel like a watershed moment where old Siri is "behind us" finally, just give it a new name.

The stock price definitely didn't like it though.

I'm sure they customized some of it, but this looks basically like Gemini integrated with iCloud instead of Google Workspace.

In my mind the Gemini LLM defines the bounds of capability and capacity, but any actual functionality or usefulness (or lack of) comes from Apple’s Siri harness.

Note: I have MS 365 personal or whatever it's called this week so I'm not sure how Copilot acts for a completely free user.

But fundamentally, the real difference is they have now bought and white-labeled Gemini to replace all the stuff they failed to make 2 years ago.

1 is performance. It's slow. You can run one within the app and literally watch execution flow from one block to the next. Absurd, for the CPU power at hand.

2 is reliance on developers to deliberately implement hooks and "intents" when the developers of at least half of apps including most "big company" apps do not care to bother, often because 95% of their app's surface is actually cross-platform stuff.

Example: There are no shortcut actions for Google Calendar, and Gmail only has one real one which is a generic send email. No "search email" etc.

I'd rather see Apple lean into "computer use" to allow it to use any app that displays things on the screen, but IDK how you make that safe.

All the iPhone 16/Pro owners have been waiting for Apple Intelligence features announced from that WWDC 2 years ago. They didn't get delivered and now won't ever be delivered with on-device intelligence due to the 8GB RAM limitation.

At first I thought it was the usual planned obsolescence. Then I realized it may be a true technical limitation. I suspect an embedding model is required to run on device in order to make several of the features work. Embedding models are small compared to LLMs, but, depending on their capabilities, could be the memory driver.

iPhones have 12gb, current Neo has 8gb, the next gen Neo is speculated to have 12gb (as it'll be based on a later iPhone chip).

Pho is a pretty bad source of fiber.

It sucks that we're skipping over such good tools like cronometer.com to figure out what we're actually eating and going straight to hallucination, adding more confusion to nutrition.

What do you mean?