Sure. Which is why alternative stores like F-Droid are under threat now.
> In 2018, the European Commission slapped Google with the record-breaking penalty on the grounds that it abused Android’s mobile dominance to give unfair advantage to its own apps via pre-installation deals with smartphone makers.
While this specific problem is much better today, specially since of the DMA, things also got so much worse. And even if a new anti-trust ruling would occur today, we could expect it to drag on almost a decade again...
I wonder if that could be considered contempt of courts.
> Contempt of court is a legal offense that occurs when an individual or organization interferes with the administration of justice or willfully disrespects a court's authority, dignity, or orders.
Imagine what these companies are doing in the US to their citizens, if ambassador is ready to defend them for violating rules/laws
Play on your neighbour's yard, obey their rules.
It's the reason why in the last year you've seen multiple European governments very quickly build an escape hatch against US tech.
We all expect that you'll use our dependency on US services as a weapon, you've already done so, so we're phasing you out. It'll take decades to repair the lost trust in US digital services among the governments of Europe.
Excerpt from article 42 of the Italian constitution. This would cover, for instance, the entire eu-south-1 availability zone in AWS. I'm sure that other member states have their own provisions and you need to keep in mind that Google/Amazon/Microsoft employees in the relevant countries would predictably comply with local authorities, not obey a foreign power trying to collapse their governments.
If your power comes from saying "I own that", it's crucial not to enter complete hostility with nations, the only entities who can reply, "Says who?".
Here in Europe, every government and major corporation have recently added their dependance on US platforms to their risk management taxonomy. For the (unlikely) scenario you mention, for the scenario that their company/government somehow runs afoul of the US goverment and this is used as leverage, for espionage reasons, and for other reasons that may have already been in their risk overview (data privacy, compliance, etc) but were seen as manageable but are no longer so.
For some anecdotes: My former employer just moved off of AWS to a EU provider and will likely also move away from Google Cloud for their internal needs, my current employer has started evaluating moving off of Azure at the request of our clients (though they dismissed the idea of moving off of Office 365 internally), and my partner's company (a large corporate) has started prioritizing a transition plan away from AWS.
Also, EU (and probably most parts of the world) are already switching away at this moment already.
Good thing european governments and industries start to work on real technological and financial independence. It is high time for cutting ties with a country that is acting as irrational and self centered as the usa.
Today, yes.
The possibility of this, combined with how seriously Greenland was taken, means the EU is collectively saying "as a matter of urgency, we need strategic independence from the US".
This will take a while. Ironically, access to AI will make the transition much faster.
However, this is currently mutual interdependence: if the US actually cut off non-AI cloud to the EU, the US would screw over one of their major suppliers thus preventing them from supplying stuff, and leave itself entirely at the mercy of China. If it cut off AI to the EU, there goes a big market for tokens and the current data centre supply looks even more sketchy than its effect on electricity prices has already made it look. (But one bit of good news is that US electricity prices would come down).
Not only would you lose the 450 million odd EU customers, but the rest of the world will reconsider doing business with you as well.
temporarily yes, then EU will be able to build them on its own.
But what would also collapse is trust in all US companies, whole world will start working on their own solutions, no more AWS/GCP/Azure hegemony in the world. Everyone would close their internet, just like China did and develop own solutions
Right, and we haven’t because we just don’t wanna? The gap between US/China and the EU in AI is becoming wider by the day.
Russia has like 3-4 large tech companies (Sber, Yandex, VK, and maybe Ozon). And they completely rely on foreign hardware. I don’t even want to imagine how could Russia start building frontier AI in these circumstances.
We've repeatedly built things, they often get bought by US companies. This doesn't necessarily even involve them moving office, as for example Deep Mind was founded in the UK (while it was in the EU) and is still there (HQ: London; research offices in France & Germany so still in EU too) despite now being owned by Alphabet.
The EU hasn't because European investors are shy about deploying capital. If you look at European weapons and aerospace, it's clear there's no particular technical or capability barrier.
Market caps of Russian examples from above:
Sber: $84 bn - https://companiesmarketcap.com/sberbank/marketcap/
Yandex: RUB 1327B (~= $17 bn) - https://tradingeconomics.com/yndx:rm:market-capitalization
VK: RUB 176.7B (~= $2.3 bn) - https://smart-lab.ru/q/VKCO/MSFO/market_cap/en/
Ozon: $8.9 bn - https://companiesmarketcap.com/ozon/marketcap/
Market caps of bigger EU tech firms:
ASML: $533.84 B
Siemens: $223.14 B
SAP: $202.96 B
Seagate Technology: $164.43 B
- from the following slightly out of date list: https://businesschief.eu/technology/top-10-technology-compan...How do you define biggest? Can't be by market cap.
That would be the single best thing that could happen to the EU.
I think people would be surprised by how quickly European and international companies and governments can rid themselves of the American tech stack. They use this stuff because it's convenient, solid, and cheap, not because it's the only option.
> Huge parts of the public and private sector could collapse.
Yes, both in the EU and the US, initially. It would also force the EU to finally invest in its own tech stack and end the US's ability to sell software globally.
People seem to believe that America's global economic dominance is a law of nature that will never change, regardless of what the US does. But it's not. There is no American exceptionalism, other than what America worked for.
If you continually kick your customers in the face, they'll eventually stop being your customers.
If the US had never opened up their innovations to the world, they wouldn't have been able to extract the gargantuan amount of money from it they did. If the US had not instated the Marshall plan after WW2, there would never have been as close ties between Europe and the US. If American companies hadn't outsourced much of the manufacturing to poorer countries, the standard of living would be a lot lower than it is today. If USAID hadn't improved and saved the life of millions of humans, American companies wouldn't be met with such universal acceptance and opportunities to sell their goods as they have.
It's not like the US isn't massively benefitting of their investments in the rest of the world. But it sure looks like you're pretty aligned with the current administration there, so we'll both see how this plays out in real time.
Much of America's technological progress is a direct result of them selling tech to the rest of the world and becoming the world's tech hub. Do you think that not selling anything to anyone outside the US would have had zero impact on tech progress across the world?
You didn't give the internet to the world. The world made it by copying stuff you had no power to prevent them copying.
Also, the rest of the world had other networks, the US version (TCP/IP) just happened to win enough mindshare to replace e.g. https://en.wikipedia.org/wiki/Coloured_Book_protocols
The UK alternative was only phased out in favour of TCP/IP after the world wide web was invented by Tim Berners-Lee while working at the famously-not-American CERN. The American attempt at the web was Gopher: https://en.wikipedia.org/wiki/Gopher_(protocol)
> An alternate reality where we didn't do that would be a reality where people would be smuggling American tech to their countries the way they did with jeans in the 80s.
Only thing we might care to smuggle (if anything) would be the software, and it's not like a DVD is hard to hide. Nobody would be smuggling out hardware, we would not need to, we would not care to. And even that's a stretch, we're also quite capable of writing our own software, sometimes you buy our companies because they're better at it than yours.
> We basically decided to make a bunch of money on the tech over the past 50 years but it's actually created a situation where our soldiers are gonna be dodging drones in the next big conflict where as if we never allowed advanced chips to proliferate around the world we would be sitting high on tech that is basically magic to the rest of the world. In hindsight I'm not sure if it was a good idea.
You say that like other countries don't make stuff. It's often the other way around, because we're as smart and capable as you, despite what you may think, and even when things have been invented "in" the US, it has often been by an immigrant who in your alternate timeline would not have gone to the US.
The chips are made by machines sold by EU companies; batteries and brushless motors? China; IMU? Japan, Germany, Taiwan; even GPS, despite the US one being the famous one, has alternatives of GLONASS (Soviet), BeiDou, and Galileo.
TBH, the only thing that America genuinely brought to the table was the interaction of the first amendment and cryptography. Insufficient cryptography, insufficient security, e-commerce remains limited.
So what? It will hurt everyone, but end result will be that US companies won't be able to sell in other parts of the world, because everyone will have own standards, own solutions, new regulations will come up about data residency, which will require using unknown AWS alternative in a small country and even if you are willing to maintain 150 Datacenter across different countries, companies will be afraid of using US tech, to one day lose access to their data
I think the EU needs a kick under the ass to stop its comfortable inertia.
A large reason US services have such a presence in Europe is that their flagrant disregard for rules and the pursuit of profit at all costs gives them an unfair advantage. If those US companies cut off their services, in the long run the ones in the EU would have the room to expand within the rules. That’s the opposite of the doomsday scenario you’re describing. Though of course an abrupt cut would be momentarily disruptive, countries in the EU are already taking steps to reduce reliance on US services (for example: LaSuite).
I think the EU member states would declare it a matter of national emergency and nationalize the relevant assets, with every other country these American companies sell to taking notes and considering doing the same pre-emptively, providing a huge investment boost to EU tech companies (and almost certainly China) while tanking the US economy, and poisoning the ability of the Americans to sell to Europe for the next hundred years.
You don't win the opium wars by threatening to cut off the supply of opium.
Major tech companies are a bug, not a feature.
The US is so thoroughly bought out that your ambassadors are saying embarrassing shit like this, how pathetic
If they lost the case, and the appeal was dismissed, what is ‘alleged’ about it?
Do the fines get reapplied for the 8 years that passed while they did nothing?
Google has what, 100B+ revenue in EU? This is a once-only, 4% fine from 8 years ago.
Still too little.
Thanks for reminding us not to rely on U.S. models as access to them might one day depend on letting U.S. companies break the law..
I love how the US will just let companies walk all over their citizens and then criticize others for not letting it happen. "Please think of the poor multi billion dollar companies".
Can the EU force Google to divest Chrome and Android? They should.
Google is too big and enjoys a monopoly in too many connected sectors (browsers, mobile os, search, advertising, data). Should've been broken up long ago.
We all see that Google does not care about fines.
It is time to:
a) split up Google b) but the responsible CEOs and higher ups to court c) allow competition to happen again by having basic laws that can not be bypassed by mega-corporations in general
I feel that our understanding of trust and antitrust, along with the legal and regulatory premises... Just isn't very useful in the 21st century.
I understand the motivation, and justification for employing antitrust. Google's business model, and much of modern tech economy is really all about Monopoly-like market power.
In fact, one of the main concerns for AI investors is price competition, insufficient lock-in, weak network effects and consumer choice. They call this commodification... a telling choice of word. It's a worry that $trn valuations are impossible without something resembling monopoly to ensure longevity and high margins.
Peter Thiel gave a talk in favour of monopoly. It's worth reading. Even if you completely disagree, there are some subtle points that are relevant either way. A company facing market dynamism, price competition... Is unlikely to be investing billions in speculative r&d, for example.
Our core ideas about Monopoly, and antitrust... Tend to be highly derived of the industrial revolution, which is in turn all about manufacturing. Capital, labor, technology, marginal costs, marginal utility, price theory, etc. you can count the number which it's coming off the assembling line to understand the productivity of the firm. The product is concrete, and therefore productivity can be reasoned about.
There's no real way of applying this to Google. Google's users generally don't pay anything. Google doesn't have marginal costs.There is no price. The AdWords auction, is very clearly designed assuming monopolistic dynamics.. the seller is price maker and the buyer is a price taker. Prices are set as close as possible to buyer marginal value. Competition has no effect on pricing.
Otoh, where is the EU or any other antitrust regulator going with any of this. In the 90s, the Microsoft Monopoly was the biggest antitrust case. They used their os Monopoly to crush Netscape.
Now that it's history, we can look back and learn that the antitrust case just didn't matter one way or another. Nothing was really gained by victory, and nothing would have been lost by defeat.
The theory appears to be (a) regulated capitalism is good (b) tech monopolies clearly have market power and abuse it. There is no theory of desired outcome or the benefits of such an outcome. Are they regulating monopolies, preventing monopolies, pursuing an abstract notion of Justice?
I agree that the common understanding of antitrust regulations has become a leaky abstraction, but the general idea is still completely sound to me: A corporation should never be in a position where it can actively suppress competition, or act in a way that is harming consumers without an alternative available.
> Are they regulating monopolies, preventing monopolies, pursuing an abstract notion of Justice?
I suppose all of it; opportunities to prevent some monopolies were missed, to the detriment of all, so regulating them is the only option left. In other cases, we can still act to actively work against emerging monopolies. And above all is clearly a notion of justice, without which democracy itself would be a pretty futile exercise in bureaucracy.
Put differently, what do you suppose the EU should do? Just let global mega-corporations have their way? Even if Google users by and large don't pay for the services, we're all aware they monetise off of users still. To me, this is an implementation detail that doesn't really make a difference to the observation that yes, Google is (and other big tech corps are) clearly in a market dominating position it (they) should not be in.
The comparison to manufacturing isn't necessary because this seems to be contradicting by much of tech history itself. Plenty of companies have spent plenty of billions on R&D to outpace their real competitors.
If we're to update our view of monopoly (and I agree we should) it should be to clamp down on them even more.
You are missing the fact that the US administration did change and Microsoft was not broken... similar to the fact google/alphabet escaped that too
Simple solution: tax companies more heavily and use the money for public investment in research.
The problem with people like Thiel is they’re incapable of thinking past their own self-interest, which makes many perfectly good solutions seem unthinkable to them. No one should listen to them when it comes to anything resembling public policy.
Windows users have a prompt to choose their browser after installing the OS.
Hence internet explorer was killed and we got edge
Instead, here's a wild take. Why don't they just follow the regulations and continue to make profits.
As usual Europe can't innovate so just taxes people out of their market entirely. Why would anyone want to locate their business in Europe after reading a headline like this? Have you guys ever considered making your own operating system? Your own tech companies?
And then what? It’s not like iOS is exempt from the rules. See all the trouble they’re having with the DMA.
And Hitler built the highways in Germany. What does that even prove? They can still abuse Android for vendor lock-in, or as a sales funnel to their commercial offerings, or as a data source for a myriad of things users did never really consent to.
> As usual Europe can't innovate so just taxes people out of their market entirely.
Yawn. Last time I looked, big tech is still wholly present all across the EU, only that I have the option to install apps from alternative stores on my iPhone. Also, the EU as an institution isn't the same thing as European companies. Go check the machines in any factory near you, and I can pretty much guarantee you'll find a German one in it.
> Have you guys ever considered making your own operating system?
You might want to look up where Linus Torvalds created Linux.
I was also born in Europe. There's a reason I don't live there.
Make your own operating systems. Your own Googles and Apples. Seriously. Do it. I would welcome some choice and competition.
The opportunities for tech are worse in the EU compared to the US, nobody denies that. But I don’t think the existence of Google and Apple is the only criterion of success to judge a continent on. The world has room for different approaches to things.
In particular:
- Google forced every manufacturer to have search and chrome on every android phone if they wanted access to Google Play. No technical reason, just forcing their position. This is why Samsung, despite investing on their browser, was still forced to ship with Chrome. Browser competition on mobile was rigged by default.
- Manufacturers signed agreements making it de facto impossible to ship Android forks not approved by Google. If you want Play Services, you can't ship a fork Android did not approve, no matter whether you're Sony or Samsung. Again, no technical reasons, just forcing their hand.
- Google paid manufacturers so Google Search was going to be the only search option on that phone, preventing competition.
None of these practices make the landscape better for the user or incentivize competition when the game is rigged at contract level.
As for the rest of your post: Europe (but also Japan or South Korea or pretty much the whole world) does not enjoy the corporate laws, abundance of capital and risk prone mentality the US does. Those are problems. Over regulation (or better, inconsistent one across EU) is also a plague.
But that's unrelated with the fact that companies living in monopolies commercially abuse their positions. US regulators themselves have found the practice of paying Apple to ship Google as default search engine to be questionable.
No it was ensuring Google's Search position.
What do you think?
feel free to pull out of the market, if you dislike the rules. Google pulled out of China for instance.
Is this not chiefly a complaint about the rules? Saying "if Google doesn't like the rule it can leave" is a non argument.
Perhaps believable, had it not survived eight years of litigation ending at the ECJ, or had there been some informal "pay up or else" demand attached, neither of which is true.
You're of course making the assumption the ECJ isn't biased towards ruling in favor of the EU in these disputes...
> or had there been some informal "pay up or else" demand attached, neither of which is true.
Isn't there a formal "pay up or else" demand attached? If Google doesn't pay, then what? I would take this a lot more seriously if the EU said "look, these violations are so egregious we simply can't trust you to operate in the EU anymore." No, they're OK with Google apparently not changing much of anything and being allowed to continue operating so long as they pay the fine first.